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1

The basicsEnough to create a useful buyer listing.

Listing name * This can be your real agency name or an anonymous marketplace name. State * Sale type * Book mix * Book size measured by * Approx. book size *

$

Price * Asking price *

Need help determining your asking price?

Not sure what to ask? A rough starting point some sellers use is around 1.5× annual owner earnings. Actual value can vary based on revenue, retention, book mix, carrier concentration, growth and other factors. Get a full AgencyLedge valuation free →

$

Short description * Contact email * Private. Used for AgencyLedge review and buyer inquiries. Public identity

2

Make the listing strongerOptional — skip this and submit now, or add what you know.

Optional

Retention % Policy count Account / customer count Carrier count Largest carrier Employees Personal lines % Commercial lines % Region / market area Seller transition

Specialty / niche tags

Optional. Pick only the specialties that materially describe the book.

Trucking Contractors Habitational Hospitality Transportation High net worth Coastal Non-standard auto Medicare / benefits Professional lines

Don’t want to type all of this? After you submit, create a free AgencyLedge account and upload your P&Ls, book reports and carrier files. AgencyLedge can fill much of the stronger profile for you.

Buyer preview Your listing preview appears here.

Complete the minimum fields, then click Preview listing. You can edit anything before submitting.

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